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ON TREND: LINEN



Not to be mistaken for a fad, a trend can last for years or even decades, evolving and changing with time. Linen clothing is a classic example of a staple that is continuously reimagined every season in the latest styles, for different tastes and different generations of wearers.


What makes linen worth the investment:


Breathability: Linen is highly breathable, allowing air to flow through the fabric and keep the body cool. This makes it a perfect choice for hot and humid climates like South Africa.


Durability: Linen is a strong and durable fabric that can withstand frequent washing and wear. It's also resistant to abrasion and tearing, making it a long-lasting option for clothing. The longer you wear your clothes without replacing, the more sustainably you are dressing.


Comfort: Linen is a soft and comfortable fabric that actually gets softer with each wash. It's gentle on the skin and doesn't cause irritation or allergies.


Sustainability: Linen is an eco-friendly fabric that is biodegradable and recyclable. Its production requires a lot less water and energy compared to other fabrics.


Overall, linen clothing offers many benefits that make it a popular choice for people of all ages and styles. Whether you're looking for comfort, sustainability, or style, linen clothing has something to offer.


Check out our top linen picks this month from the Epiphany Directory brands:



Sky Tie Back Dress (Linen Blend), R790 - Ella Sol


Casablanca Jumpsuit, R1495 - Larsen & Co.


Classic Shirt, R995 - Sweet Peas


Britt Dress, R900 - Ammara


Moreland Dress by Amanda Laird Cherry (Linen blend), R1095 - Adele Catherine


Stripe Shorts, R599 - Trinity


Biscuit Dress, R450 - Neve





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