Their story began in the middle of lockdown July 2020.
Keea felt that she couldn't find any comfortable gym wear that actually stayed in place and made her feel good - and just like that, the SMITTEN brand was born.
This team of girls wants to create products that empower women and make them feel comfortable to be themselves.
This is when the SMITTEN Lifestyle range was formed!
With a desire to inspire women to be able to plan their perfect life whilst feeling confident and empowered, these girls are constantly thinking up new ways that help to guide and achieve these goals.
Inspired by the everyday woman who is investing in herself.
WHY WE LOVE THEM
A new pair of activewear is kind of like a new set of stationery, it gets you motivated to hit the road and start running.
When that activewear is gorgeous, multipurpose and designed to make you feel good every single day, that motivated feeling is more likely to stick around.
I love that this is what the Smitten team is about. At Epiphany, we work hard every day to empower business owners to grow and achieve their goals, especially female-run businesses.
Mindset and health goals are just as important as business goals in my opinion, so while we are over here helping your business, Smitten is going to help you with the former.
Teamwork makes the dream work! I think you are going to love this range and I look forward to sharing it with you.
THIS MONTHS CURATIONS
RIBBED BIKER SHORTS
ON MY WISH LIST
These Booty Sculpting Biker Shorts are made from sculpting fabric that feels luxurious and holds you in.
They are the shorts that do it all! They are great for high-intensity workouts, leisurely bike rides, or even, Saturday brunch!
Wear with an oversized sweatshirt, sunnies and your fave sneakers to emanate serious cool-girl vibes! The açai colour way is super cute and one that I'm personally loving at the moment.
RIBBED SPORTS BRA
ON MY WISH LIST
Smitten's bestselling everyday bra is available in a brand new colour, Matcha.
The luxurious fabric, relaxed fit and classic style will make this your new go-to bra.
The lightweight, 4-way stretch fabrication is buttery smooth. It makes for a super comfortable fit.
It features wide set straps for extra support and a sleek rounded square neckline. It has removable padding to suit personal preference.