THE HEMS

ABOUT

Sarah left home with a humble suitcase on a solo mission.

She was braver than she had ever been. All on her own, she explored.

After a while, her exploring landed her a job, a few friends and a place to stay. "Phew."

 

Her suitcase was only going to get her so far…packing light meant she needed a wardrobe.

With the gift of a clean slate to redefine her style, she lived for days off spent navigating the dense alleyways to find the very best boutiques. She researched exactly where the cool-kids were shopping, had store attendants reveal their competitors and shamelessly stopped girls on the streets.

All while regularly getting lost, it was worth it.

 

With selections of cut, quality and fabrics: falling in love with the feel of the silks, the structure of the linens and the touch of the cottons, Sarah quickly built a wardrobe that was minimal and versatile.

So chuffed with her success, she felt compelled to share this experience back home in South Africa.

The first collection is entirely Saigon-sourced. Although she is planning to source from far and wide at some stage in the future.

‘hẻm’ is Vietnamese for 'narrow road or alley'.‘the hems’ are the roads of Saigon she travelled to bring stories to your wardrobe.

"Welcome to the story, let's build a wardrobe together!" - Sarah

WHY WE LOVE THEM

Sarah has such a fearless and youthful perspective on style. It's refreshing to find a local store that sources fashion forward pieces and embraces a variety of textiles.

I love that her boutique hosts a multitude of looks that cater for a wide age group from around age 18 to 35. She takes care in personally curating each garment by hand and is specific about its origination, versatility and the story it tells.

Sarah doesn't believe in influencer marketing which I personally admire. Her customers are her influencers and her store has grown organically based on word of mouth and customer reviews. This in itself speaks volumes with regards to her personalised service, quality of her garments and style selection.

When a brand takes the time to style their apparel offering and shows their audience how they like to wear what they have to offer, it's an opportunity for me to learn new trends and style combinations.

I thrive on learning from anyone and everyone that comes my way. So this is such a draw card!

I am so looking forward to sharing my style tips on these sassy staples, and at the same time getting to know a little more about the Vietnamese boutique fashion.

FAVOURITE FINDS FROM THEIR LATEST COLLECTION

'WHIPPET' LUXE LINEN DRESS

 

 

R699

WAS R949

ON MY WISHLIST

MAJOR CHICNESS.

A Premium Vietnamese linen midi in black is the ultimate wardrobe basic.

Sneakers and your favourite denim jacket keep this look casual, whilst a leather jacket and boots make this perfect for a night out with the girls (or date night, of course)

The folding/pleat detail is flattering across your tum, whilst still managing to show off the best of your figure.

A black midi like this won't date. It's a timeless style made from luxe linen, designed to transcend seasons and fashion fads.

- Silk slip lining

- Non stretch (41cm across bust)

'BLUSH’ PETITE SATIN CROP

 

R349

SUMMER LOVING

Soft and delicate, with tie straps that move as beautifully as you. 

Cropped to show off that summer tan, this Blush Petite will look gorgeous against bronzed skin. This sultry, satin splendour was made for the South African summer heat and would pair oh-so-beautifully with some high rise denims (short or long). If you don't need to wear a bra, this one is made for you, with it's super comfortable rouging and petite design.

It's perfect for the lovers of sea, sand and salty hair.

 

- Rouged satin throughout 

- Elastic trim for stretch fit

- Adjustable tie straps

Suitable for Petite (XS/S - up to C cup)

'SANDY' LINEN DRESS

 

R799

ON MY WISHLIST

New colour of The Hems best-seller! Also available in a burnt-orange "Sunny".

You can't go wrong with a short cotton/linen mini. Cool, cute and comfy with a little detail at your midriff. The Sandy is the perfect shade of nude and can be worn formally or casually depending on your mood.

As I am more of a sneakers kind of girl, I would probably wear my favourite white sneakers with this pretty number.

The Sandy can be layered or worn simply to change up the look. Garments that have this much versitility are always the best kind.

- Cotton-linen blend, with satin lining

- A-line cut

- Adjustable cut-out side

- Zips up on side

Model wears XS/S at 165cm tall. 

PETAL SILK TOP

 

 

R599

ON MY WISHLIST

A special restock of the previous white version!

This is such a pretty feminine style that flatters your tum and accentuates your pretty neckline.

Depending on how high rise they are, you can opt to tuck your Petal Silk top into jeans/trousers for a more refined and formal look. Or leave the little 'peplum' style flare hanging out for a comfortable and easy-going feel.

Sarah has nailed her colour choices this Spring with a beautiful focus on nudes and a special inclusion of beautiful dusty pinks. It's a super romantic selection and the Petal Silk Top is just a taste of her curated treasures.

- Pure Vietnamese Silk

- Elastic stretch waistband

- Low cut neckline

- Relaxed fit

One size only. Fits S-M.

SHOP THE HEMS

EMAIL: info@thehems.co.za

TO SHOP: www.shopthehems.co.za

They are also available on Instagram DM anytime.

 

HAVE YOU PURCHASED FROM AN EPIPHANY DIRECTORY BRAND?

Rate UsI Won't Shop Here AgainI Was DisappointedA Pleasant Shopping ExperienceI Will Recommend This Brand To FriendsI Can't Wait To Shop AgainRate Us