Lucia Borrelli is the creative director and designer of the Lucia brand. Her experience within the fashion industry and her personal eye for detail adds a unique, understated look and feel to the clothes she creates. Each item, garment or accessory is expertly designed and the utmost care is taken at each stage of production with Lucia being very hands on as she works with her team. The brand has become a favourite with local street style bloggers and influencers having been featured in Glamour Magazine and online.

From Lucia: "My team and I take great pride in creating locally designed clothing and I aim to give women an extremely feminine, luxurious experience when wearing my garments. Our colour pallet is very specific, yet very feminine. All the styles are named after important women who inspire me on a daily basis and who have moulded me into the person that I am today."


Lucia has been one of my local loves since before Epiphany was born. We met at iHeart market when her beautiful white, dusty pink and floral apparel swayed gently in the breeze. The classic, feminine style that Lucia does so well pulled me into her store and I have been going back ever since.

You can spot a Lucia garment a mile away. She is so good at staying in her lane, remaining focused and confident in the Lucia look and feel, and never lets competition bring doubt to the core aesthetics of her brand. It's this that has made her so successful.

Every season she repeats "Lucia staples" in updated designs, textures and fabrics, along with the addition of beautiful new looks that revolve around the unique Lucia femininity.

Having become great friends, I have watched Lucia grow from iHeart, to online to having her own store/studio. The sky is her limit and she is THE go too for beautiful, feminine style. 

A wonderful designer and a very special person - Lucia is somebody I love to support.

P.S. you pronounce it Looo - cheeee - yaaa (I got that wrong for a long time!)






The Blossom Floral Flared Pant is your favourite new closet go-to as the temperature begins to drop. 


This beautiful oriental bloom pant is so easy to dress up or down with heels, sneakers or with sandals. Even better, it has an elasticated waist, which is ideal for comfort and flexibility.

The silky satin fabrication elevates this style, making these perfect for the office or a dinner with friends.




This dress was inspired by the Tina Off The Shoulder Top. This dress is elegant, feminine and flirty.


The textured chiffon wild print makes this dress the perfect day or night piece.

Sneakers keep the Tina casual whilst a simple black or tan heel makes this super sassy mini a cheeky must-have for girls nights out! 


Elasticated at the waist, with frill detail on the chest and tie details on the cuff, you will be comfy and cute shopping at the mall, having lunch or on the dance floor all night!






The Faye Fur waistcoat is the ideal piece for the trend-conscious woman. The fabrication used is a thick, good quality textured faux fur. This coat is the perfect statement piece to keep in your wardrobe.

I am particularly in love with the warm beige colour that pairs so beautifully with white.


It will keep you warm in winter and is extremely comfortable to wear.

Perfectly paired over jeans, skinny or mom fit, with a basic long sleeve tee.

Just to top off its fabulosity, this magnificent coat is lined with a silk satin fabrication.